Journal

Journal

AO Presents – Glasses in the Movies
Jul 07
What a movie character wears speaks to us before the character ever says a word. Their clothing, hair, makeup – all carefully designed to let us know who that person...
Celebrating American Manufacturing
Jul 07
In 1833, American Optical founder, William Beecher, recognized the importance of manufacturing spectacles in the US and changed the world of eyewear. His ingenuity and passion instilled a legacy of...
The Classic American Road Trip
May 05
Ingredients: 2+ wild hearts A full tank of gas A plan Being willing to abandon the plan Original Pilot in Gold When it came time to photograph the core AO...
Reviving the AO Tournament
Apr 04
American Optical 2021 – Vintage Inspiration Updated for the 21st Century. 2021 sees the AO sunwear selection expand. We’re proud to reintroduce, the Tournament, reviving another classic AO style. Along...
Hello Beautiful! Return of the General in Rose Gold
Apr 04
There’s nothing like a strong woman in a pair of aviators. That’s why it was important for us to offer the General – our quintessential aviator – in shades that...
First on the Moon
Feb 02
My AO
When Neil Armstrong stepped on the moon and proclaimed “That’s one small step for a man, one giant leap for mankind,” it was also a monumental jump for American Optical....
The Birth of Aviator Sunglasses
Feb 02
My AO
For most of us, it’s not possible to remember a time before aviator sunglasses. For most of us, aviators have stood for style and authority our whole life. Let’s take...
How the Saratoga Became Legendary
Feb 02
Style
Sometimes when a classic item is worn by a legendary figure, it takes on a persona all its own. Such is the history of the AO Saratoga, most notably worn...
AO Presents – Glasses in the Movies
Jul 07
What a movie character wears speaks to us before the character ever says a word. Their clothing, hair, makeup – all carefully designed to let us know who that person...
Celebrating American Manufacturing
Jul 07
In 1833, American Optical founder, William Beecher, recognized the importance of manufacturing spectacles in the US and changed the world of eyewear. His ingenuity and passion instilled a legacy of...
First on the Moon
Feb 02
My AO
When Neil Armstrong stepped on the moon and proclaimed “That’s one small step for a man, one giant leap for mankind,” it was also a monumental jump for American Optical....
The Birth of Aviator Sunglasses
Feb 02
My AO
For most of us, it’s not possible to remember a time before aviator sunglasses. For most of us, aviators have stood for style and authority our whole life. Let’s take...
The Classic American Road Trip
May 05
Ingredients: 2+ wild hearts A full tank of gas A plan Being willing to abandon the plan Original Pilot in Gold When it came time to photograph the core AO...
Reviving the AO Tournament
Apr 04
American Optical 2021 – Vintage Inspiration Updated for the 21st Century. 2021 sees the AO sunwear selection expand. We’re proud to reintroduce, the Tournament, reviving another classic AO style. Along...
Hello Beautiful! Return of the General in Rose Gold
Apr 04
There’s nothing like a strong woman in a pair of aviators. That’s why it was important for us to offer the General – our quintessential aviator – in shades that...
How the Saratoga Became Legendary
Feb 02
Style
Sometimes when a classic item is worn by a legendary figure, it takes on a persona all its own. Such is the history of the AO Saratoga, most notably worn...
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